EL

Enrique Linares

Plus Parners

Co-Founder
Enrique Linares is founding partner of PlusPartners, a Venture Capital fund that supports entrepreneurs in Southern Europe at the earliest stages of their projects (Seed and Pre-seed). The fund focuses on three verticals that are transforming our society: Healthtech, Fintech, and Productivity. Previously, Enrique co-founded letgo, the second-hand marketplace app that, with over 100 million downloads in the U.S. and Turkey, became the first Spanish startup to achieve unicorn status in 2017. In 2009, he founded Captalis, a pioneering fintech in Brazil that was acquired in 2014 by its main competitor. In 2017, Enrique was recognized as the entrepreneur with the “Best Growth Trajectory 40 Under 40” by IESE Business School. He currently serves on the boards of several startups, is a board member of the publicly listed pharmaceutical company Faes Farma, and an Endeavor Ambassador and mentor, from where he seeks to support and empower the next generation of entrepreneurs.
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Growth Stage
Jun 4, 2026
3:30 PM4:00 PM

Distribution Is the New Moat in the Age of AI

Enrique LinaresAlvaro Martinez HigesManuel Ferreira LorenzoSergi Bastardas
Description
The best product doesn't win anymore. The best-distributed one does. In a world where AI is collapsing the cost of building and flooding every market with new entrants, distribution has become the last defensible advantage. This high-energy panel brings together founders and operators who have cracked distribution at scale, from AI-native consumer apps to ad tech platforms and vertical ecosystems, to debate why go-to-market is now the core competency, how AI is both disrupting and supercharging distribution strategies, and what it actually takes to own a channel before someone else does.
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