South Summit Madrid 2026
The Magic of Innovation
They say that when AI truly works, it feels like magic. And that’s exactly what this conversation is about: the “magic” everyone sees... and everything they don’t. Because behind the scenes, there are no tricks: just testing, failed pilots, tough decisions, and a lot of execution to make AI work at scale.
We’ll discuss how to turn AI into real capabilities across areas such as cybersecurity, infrastructure, and customer experience—and why it’s no longer enough to impress with demos; the real challenge is delivering impact.
Jun 3, 2026 — 11:35 am - 12:00 PMArena Stage
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