JMQ
Executive Manager at Banco do Brasil, with a solid track record leading CRM and customer management strategies supported by Artificial Intelligence and advanced analytics. He works at the intersection of data and customer journeys to drive commercial results, operational efficiency, and value-based decision-making.
He has extensive experience in implementing CRM platforms, data governance, and digital solutions, leading initiatives that transform information into concrete actions for customer engagement, profitability, and loyalty. His work strengthens a data-driven and customer-centric culture at Banco do Brasil.
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